I’m a Radio Air Talent Coach, Podcast Coach, Radio Consultant, Strategic Music Advisor, and Radio & Music News Publisher.
I work with Air Talent, Podcasters, Operation Managers, Program Directors, and Social Influencers. In addition, I've been a Strategic Advisor on numerous music projects. My mission for everything is to "Clarify, Connect, Influence." I also continue to inform the Radio and Music communities with trending news and information.
I understand the Radio and Music Industries. My career has provided me with the expertise to navigate in Broadcast Communications (traditional and digital media) and the Music Industry business sector.
Multi-format career as an On Air Personality & Program Director: Top 40, Mainstream Urban, Urban AC, R&B Radio, Gospel, and Country (Music Director for 2 years at WUSN, Today's Country Chicago)
20 years of programming experience: KRNB/Dallas (5 years); Programmed KPRS/Kansas City (10 years); WAMO/ Pittsburgh; WDIA/Memphis; WQMG/Greensboro, NC, and WYLD/New Orleans. I have the distinction of being the only programmer to have programmed the oldest Black Operated station WDIA/Memphis and currently the oldest Black owned and operated station KPRS-KPRT/Kansas City.
Nominated Program Director of the year 10 times Combined (R&R & Billboard)
Named Programmer of the year (Gavin)
Twice named Programmer of the week for Billboard Magazine.
My trophy case includes station awards for the NAB Crystal and The Marconi
Communications Adjunct Professor at Columbia College in Chicago for 4 years
Served as National Host of the Westwood One's Superstar of R&B Concert Series
Former Comedy Writer for Urban Network Countdown Show
All Access Music Group Format Editor for 10 Years
Columnist For The Weekly All Access Column "Coaches Corner" since 2008
I've regularly Moderated or been a Panelist at conferences for Billboard Magazine, the Canadian Music Festival, National Association of Broadcasters (NAB), National Association of Black Owned Broadcasters (NABOB), Keynote Speaker for the Annual Intercollegiate Broadcasting System, and for the Library Of Congress Radio National Historical Collection.
My Mission: Clarity, Connect, Influence, Teach
Sixth Month Course including how to "talk the talk", radio audition demos, resumes, and more!
Airchecks are an integral proof point for quality control and review for podcasting, radio, and audio.
Learn to showcase skills & placement fit, leading to better opportunities & overall workplace success.
Get real-time feedback in relaxed, one-on-one sessions to sharpen and hone your performance.
Coaching services include radio advice and career advice consultations. *Unlimited option available.
Sometimes it really is "who you know". Gain access to industry professionals and grow your circle within the industry and beyond!
Learn to distinguish your station/podcast from the others, build credibility & loyalty, and enhance marketing & revenue potential.
Fundamental refresher for your whole station. Individual and group sessions to bring out the best in your team.
You know you are capable of more, much more.
You may not know how to get there.
That's where I come in.
My name is Sam Weaver and I'll be your coach.
I am offering a free Aircheck Review –
Send me your name and email address and I will contact you with the details on how to receive your free aircheck.
"Over the years, one of the most consistent winners in radio has been Sam Weaver. His attention to detail, content, and the ability to grow and nurture talent puts him in a class by himself."
Joel Denver
President/Publisher, AllAccess.com
Sam Weaver was the key person in my development as a morning personality. He is the best I know for getting the best out of his talent. I owe my foundation in morning drive success to him."
BJ Murphy
Major Market Radio Personality
"I unequivocally learned the most about jocking from Sam Weaver! He had a way of getting to the heart of the problem with my break and guiding me to how I could fix it and still maintain my personality."
Shay Moore
"The Morning Grind with Shay & Shyne,' KPRS/Kansas City
"He has this way of guiding and steering you while still letting you fly free. He allowed us the room to be creative, try new things and explore where our interests and strengths lie."
Angelique Perrin
TV/Radio Personality, Actress, and Writer